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CBT · Cognitive

Cost-Benefit Analysis

The 2x2 for a thought, habit, or belief that won't budge

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For the thought, behavior, or pattern that won't budge. Sometimes the brain keeps a habit because it works — just not for the reasons we'd choose. Make the full ledger visible and the choice gets clearer.

The thought, belief, or behavior

Pros of keeping it the same

What you'd lose if it changed — even hidden payoffs.

Cons of keeping it the same

What it's costing you to stay where you are.

Pros of changing

What opens up if this shifts.

Cons of changing

What's hard, scary, or uncertain about change.

What does the ledger say?

Not just a tally — what would the wisest version of you decide?

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